What is Graphic Design?
Areas Of Interest


Subject/Content
The subject and content of my design of which I am interested in are:

Fashion.
Graphic design for fashion is mainly used to promote the produce. To keep the fashion world's newest product in the publics eye, a lot of promotional work, along with branding the company and also the corporate identity for the business.

Graphic design within fashion is across a HUge range of medias. From billboards and publications to in store graphics and signage.

Retail
Graphic design for retail is seen everywhere. I like the idea of this as you get the oppourtunity to adapt your designs to a range of medias promoting the company/product.

Retail graphics are targeted towards the public, to entice them into the shop then once in the shop making them feel comfortable and happy to be looking around the shop.

Photography
I really like photography within graphic design. I think it looks proffessional, and a photograph is relatable to the audience and much more life like for people to relate to and understand.

Designs with photography can be as simple as product photography targeted at the consumer society. On the other hand photography can be targetting the 'arty' world and is more appreciated by other fellow artists to understand a photograph.

Travelling
The subject of travelling intrigues me!.. I think that if I was also to travel and work/visit different places my design would be influenced by the experiences and cultures I'd see and do.

Media/Process
The ways in which I want to work with or in are:

Design for print such as: catalogues / books / magazines / posters / corporate identity
Design for web

Product and Outcome:
The products I would like to create are:

Websites
After having an introduction to web I do think I would like to design websites for clients. Graphic design for websites is mainly used for promotion and informing the public of the company/business is there and what they do.

There are thousands of websites and since the graphic design industry is slowly progressing into the digital age, a website seems essential for business's these days.

Publications:
Graphic design for the publications I like doing are targeted at the arts. People within the art industry appreciate the clean cut simplicity. I also would like to create publications for the fashion industry and use the fashion photography.

Publications are one of the  main ways within graphic design to promote and also inform with a lot of space to hold information.

Packaging

Graphic design for packaging is a huge industry targeted at the consumer society. People will buy into the product if it 'looks good'. Therefore graphic design is an essential within packaging to be able to capture the essence of the product in the design. 

The food industry has a huge demand for packaging design, as there is a consistent need for it as new and developing brand come out. Along with current brand wanting to modernise their product. 

Audience / Context
The audience of whom i would like to target in my profession would be:
Other creatives
Retailers
Fashion based companies
I also want to do a lot of branding and corporate identity
Businesses in need of a website